what are we
ACTUALLY TRYING TO CREATE HERE?
The numbers keep moving; salary, growth, square metres. Somewhere along the way, we started chasing the numbers instead of the life.
So the Quality of Life Study asks people directly: What is your ideal world? And where do you stand now?
The answers reveal the gap between the life that matters and the life you’re living today.
10 minutes. Free. You get your own canvas back.
how we ask it
in person
On the QOL Tour I visit cities for coffee talks with the people who live and work there. No scripted questionnaire. Just conversation and listening.→ the qol tour
online
Through the Compass, people describe what a good life means to them, then reflect on where they stand today across the 17 Living Goals. Everyone gets their own canvas back.→ the compass
six ways in
Quality of life doesn’t stop at the front door, or at the office door. It reaches across the different parts of our lives and the places we share.
on your own
as a group
Six perspectives. One question: what would make life better? Each one looks at the same seventeen things that shape a good life, from home and health to time, nature and the people around you. Those are the 17 Living Goals.
your ideal world, and ours
Most of us carry a picture of the life we’d like. We rarely say it out loud, let alone write it down. The Compass asks you to, then shows you how far today sits from it. That canvas is yours. Nobody else sees it.
What you share joins everyone else’s, anonymously. Put together, it shows what people actually want from life, and where it falls short.
Yours stays yours. Ours gets published.
what we’re finding so far
What the study is turning up at the moment, and what the publications are showing.
10 minutes. Free. No sign-up.
Anonymous. Open to anyone, anywhere.
I investigate what makes life work, question what we take for granted, and search for better ways forward.

Hans van de Rakt
Founder, Business Hippie Club.
