what would your ideal world look like?
- being happy in the place you live
- the work you do is worth doing
- a healthy body and a healthy head
- people who take care of each other
I investigate what makes life work, question what we take for granted, and search for better ways forward.
Hans van de Rakt
look beyond the obvious
I go into the real world, meet people, and look for insights that others might miss.
listen to people
I go to cities, observe what is happening, and have conversations with the people experiencing it.
explore what matters
Use our online tool to explore what shapes quality of life, personal, at work, or in your city.
see what I’m discovering
Publishing observations and findings for you to consider and use.
see the bigger picture
A wider view of quality of life and the world we’re creating.
read what’s happening
Research and findings of cities, businesses and events.
explore different perspectives
Ideas, observations and reflections from the ground.
explore what could be different in practice
Turn promising ideas into possibilities you can test and bring to life.
create possibilities
Develop bold concepts and alternative approaches for a new direction.
making ideas real
Turn the strongest ideas into practical solutions you can actually use.
understand what shapes quality of life
Decades of experience in business and life have taught me to stay curious, question what others take for granted, and see things from fresh perspectives.
This led me to develop the 17 Living Goals™, a way to think about what makes a good life, and what might make it better. Explore the 17 Living Goals
Hans van de Rakt
Founder, Business Hippie Club.