your utopia

A BETTER (BUSINESS) WORLD STARTS WITH YOU!

If you as entrepreneur or manager can envision a sustainable utopia, it’s your responsibility to do something with this vision. By using your business as a tool to transform the world for the better.

As Business Hippie Club we accompany you during this transformational journey. To show you there is more to discover and less to waste during your trip towards a sustainable utopia. To look at your business (world) with different eyes. Measuring not only by financial results but also, and especially, by the impact your company has on all stakeholders. Following is our 4-step approach how to transform towards a purpose drive organization.

1

DEFINING YOUR DOT AT THE HORIZON

We start our journey with discovering why your company exists in the first place. To know your business motivations like the mission, vision and future plans. So you consciously choose the purposeful goals your company wants to achieve.

Examples of purpose driven goals:

  • How to improve the well-being of your employees
  • To innovate for more sustainable products or services
  • Responsible purchasing from partners you trust
  • Be part of a transparent value chain with all stakeholders
  • Participate in social projects – for an inclusive community
  • Sharing your knowledge or assets with those who need it

2

SETTING YOUR DIRECTIONS

Based on your motivations and purpose driven goals, we will define a sustainable strategy for your company. This strategy will include the following elements:

  • How to intertwine the purpose driven goals with the profitable operations
  • Defining and addressing who your paying customers are and the social receivers
  • How to communicate your purpose goals to all stakeholders
  • Creating awareness about your company values and culture, internally and externally

3

PREPARE YOUR TRAVEL

Following this new strategy we will define a SMART roadmap to give you the practical tools and insights how to implement this into your daily operations.

  • Clear sustainable goals for the near future so you know what to aim for
  • Defining the expected outcome per goal
  • The actions per goal to perform
  • The process on who is doing what and when

4

TRACK YOUR PROGRESS

The foreseen business results and social impact can be measured by purpose progress reporting.

We assist you to define the criteria or KPI’s. With setting-up a proces for measurement including making a connection with your applications, to collect the right data. Define a dashboard to make it available to all relevant stakeholders.

The advantages of Purpose Progress Reporting:

  • Transparency about your efforts and results
  • More holistic view on how you do business
  • Enabler for further strategy development
  • Motivation to all stakeholders to continue with your sustainable efforts
  • Being prepared for the upcoming new laws and regulations for sustainable reporting (CSRD / ESG)

TRANSFORMATION PROGRAM
For 6 weeks we will go in depth to discover the best sustainable strategy for your company. With 4 strategy sessions, a presentation of the proposed approach, two team workshops to discuss the new roadmap and a comprehensive design to measure the progress.

YOUR TRANSFORMATION SPECIALIST

HANS VAN DE RAKT

This Utopia Transformation Program is done by our Strategist; Hans van de Rakt. Hans has an extensive working experience in holistic business coaching, with small and larger companies in several countries. His creative approach is based on a long business experience as entrepreneur and as strategy consultant. He also brings in his deep life-wisdom for a conscious and responsible advice.

See his LinkedIn profile.

WHY YOU SHOULD DO THIS

  • A purpose driven company is a future proof company
  • Implementing social responsibility initiatives will increase customer retention and loyalty and even your turn-over
  • Employees will work with a high intrinsic motivation and coherence
  • It will attract business partners, suppliers and employees that fit your values and culture
  • Your organization will be part of a (local) community

THE NEXT STEP

This transformation roadmap is available on location, online or in a hybrid format.

Please fill in the form with your details and we will contact you to talk in more detail about your situation and how we can assist you.

a better (business) world starts with you!